Smog-Reducing Shingles

Malarkey Roofing Products

Malarkey Roofing uses 3Ms smog-reducing technology on their shingles, and we got to make a video to help tell you all about it! The smog-reducing granules are activated by sunlight, and the video explains how they work. Maybe you’ll consider these shingles for your next roof. Thanks for helping make our air a little bit cleaner, Malarkey.

Client:
Malarkey Roofing Products

Creative Direction:
Clara Lehmann and Jonathan Lacocque

Writer:
Clara Lehmann

Design Direction:
Ryan Butterworth

Associate Producers:
Grace Lawson, Catalina Ávila

 

Art Direction and Illustration:
Claudio Araos Marincovic & Felipe Fiori

3d Design Illustration, & Animation:
Peiqing Lu

Animation:
Anna Taberko, Nico Piccirilli

Music Composition and Sound Design & Mix:
Jennifer Pague

 

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